Imagine you want to pitch Cloudron to a good friend. How do you pitch Cloudron's features and benefits?
To give an example. This is a variant of my elevator pitch:
Imagine a cloud world without committing to SaaS. Data and sovereignty are yours. The platform has a built-in administrator who is able to perform security and functional software updates for the platform itself and the installable apps. You decide what software you want to use and how. There are no restrictions on users or functionality, and it's cheap as hell because there are no licensing fees for the free software. You pay for the built-in admin and, if you are not able to manage it yourself (or don't have the time), for the expert support. There is also a helpful community to guide you on your journey into the FLOSS world.
I have learned: there is no (business) process that cannot be processed with FLOSS. Except maybe ELSTER.